Increase Sales and Brand Awareness
Seorae Korean Charcoal BBQ House engaged in a long-term service of Influencer Marketing with Skite Social. 4 months into the contract, thanks to the increase in brand awareness by our supporting influencers, Seorae were ready to scale and readied a large number of reputed influencers to promote the brand.
After considerations and aligning with the data analytics, plus the understanding of the brand, we counter proposed an ambassador program.
It is important to remember that a brand ambassador is not just someone who leaves a good Facebook Check-in. With the ambassador program, matched with a suitable influencer, it can cut through the clutter and say things about the brand with more credibility than what the brand itself can do. You can read more about the benefits of a brand ambassador here.
To ensure authenticity, in the selection of brand ambassador, we pick and clean the list of influencer (and invited new influencers) who have tried and love it - loves it enough to say amazing things about it. After a 2-week intense search, together with a deep data analytics done on the influencers, 2 finalists were shortlisted. Both equally qualified but different in their own way.
Behind the Scene